The cars started lining up even before the discount officially started.
A total of 75 motorists filled their tanks with almost 1,400 gallons of ethanol-blended fuel at the Crookston Fuel and Ampride in Polk County on March 27. Drivers who filled up with E85 received 85 cents off per gallon. Those who filled up with E20, E30 or E50 got 50 cents off per gallon.
When all was said and done, everyone who took advantage of the promotion saved over $1,100. That’s a heckuva deal, especially when you consider that ethanol blended fuels are already less expensive than regular unleaded gasoline.
So, why offer a discount on a fuel that already costs less than gasoline? It’s another way for local corn farmers and renewable fuels supporters to connect with consumers about the environmental and economic benefits of homegrown, cleaner-burning ethanol.
Staff from the American Lung Association of Minnesota coordinated the event and received support from the Polk County Corn Growers. As each driver pulled in, it was another opportunity to have a conversation about ethanol.
It was also an opportunity to get some media coverage. Check out the below segment from Valley News Live in Grand Forks and Fargo. Because of the promotion, corn farmers, motorists and renewable fuels supporters had an opportunity to dispell myths about ethanol to an even wider audience.
Local corn growers organizations and the American Lung Association in Minnesota put on similar promotions throughout the state during the spring, summer and fall. It’s a great way to save drivers a few bucks at the pump, especially during the busy driving months when gas prices skyrocket.
It’s also a great way to reach new consumers with a positive message about ethanol, and shoot down some of those pesky myths.
If you see an ethanol promotion at a fueling station near you in the coming months, be sure to stop by, fill up your tank, talk to a corn farmer, and learn a little bit more about a fuel that is grown right in your backyard.